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Overview 5
Overview. We start this journey with an overview of the course module. Let's take a look at key information about his course.
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Overview: Introduction to the CourseLecture1.1
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How to Navigate This CourseLecture1.205 min
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Getting HelpLecture1.3
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Key TerminologyLecture1.410 min
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Let’s Get StartedLecture1.502 min
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Lesson 1: The Importance of Content in Cannabis Digital Marketing 6
Why Creatives Should Be Interested in Cannabis Content? In this lesson we work through the importance of Cannabis Content, provide an overview of the Cannabis Industry, and explore opportunities.
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IntroductionLecture2.115 min
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Lesson 1.1Lecture2.207 min
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Lesson 1.2Lecture2.307 min
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Lesson 1.3Lecture2.405 min
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SummaryLecture2.5
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Quiz 1Quiz2.15 questions
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Lesson 2: SEO Keyword and Research 8
How to Build a Credible Cannabis Content Profile? Building an Online Profile is a foundational task, especially one targeted towards companies and employers in the Cannabis industry. This lesson examines planning the development of your profile with SEO Keywords and Research.
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IntroductionLecture3.125 min
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Lesson 2.1Lecture3.2
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Lesson 2.2Lecture3.3
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Lesson 2.3Lecture3.4
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Lesson 2.4Lecture3.5
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SummaryLecture3.6
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ResourcesLecture3.7
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Quiz 2Quiz3.15 questions
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Lesson 3: How to Write Valuable, Compliant Cannabis Content 8
How to make valuable (and legal) content? Cannabis is used in a range of products: from pleasure to medicinal. As a newly regulated industry, the Cannabis industry is subject to compliance and legal requirements. In this lesson, we cover how to write valuable, compliant cannabis content.
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IntroductionLecture4.1
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Lesson 3.1Lecture4.2
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Lesson 3.2Lecture4.3
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Lesson 3.3Lecture4.4
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Lesson 3.4Lecture4.5
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SummaryLecture4.6
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ResourcesLecture4.7
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Quiz 3Quiz4.15 questions
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Lesson 4: Selling and Sourcing Images 9
How to find Cannabis images to use to build your profile? Let's look through a range of resources to sell and source images.
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IntroductionLecture5.130 min
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Lesson 4.1Lecture5.2
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Lesson 4.2Lecture5.3
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Lesson 4.3Lecture5.4
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Lesson 4.4Lecture5.5
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Lesson 4.5Lecture5.6
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SummaryLecture5.7
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ResourcesLecture5.8
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Quiz 4Quiz5.15 questions
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Lesson 5: How to Find and Cite Sources (That Benefit the Client) 7
Where can you find credible Cannabis content sources? To build an authentic and credible portfolio, you can set yourself apart by drawing up high quality sources. Let's explore.
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IntroductionLecture6.1
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Lesson 5.1Lecture6.2
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Lesson 5.2Lecture6.3
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Lesson 5.3Lecture6.4
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SummaryLecture6.5
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ResourcesLecture6.6
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Quiz 5Quiz6.15 questions
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Lesson 6: Meeting – and Exceeding – Client Expectations 7
How to work with clients? Companies and organizations that source and hire cannabis creatives expect professionalism and quality. In this lesson, we take a look at how to meet and exceed client expectations.
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IntroductionLecture7.1
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Lesson 6.1Lecture7.2
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Lesson 6.2Lecture7.3
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Lesson 6.3Lecture7.4
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SummaryLecture7.5
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ResourcesLecture7.6
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Quiz 6Quiz7.15 questions
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Lesson 7: Becoming a More Disciplined Content Creator 7
How to achieve a high level of productivity as a Cannabis Creator? It takes time to develop a profile and loyal client base as a cannabis content creator. In this lesson we look at how to become a more disciplined content creator.
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OverviewLecture8.102 min
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Lesson 7.1Lecture8.2
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Lesson 7.2Lecture8.320 min
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Lesson 7.3Lecture8.4
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Lesson 7.4Lecture8.5
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SummaryLecture8.6
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Quiz 7Quiz8.15 questions
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Lesson 8: Using What You Know to Earn Income Online 6
How to earn income online? It is not only possible to earn income online as a Cannabis Content Creator, it can be very lucrative. Let's take a look at how to adapt your existing skills to becoming a Cannabis Content Creative.
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OverviewLecture9.1
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Lesson 8.1Lecture9.2
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Lesson 8.2Lecture9.3
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Lesson 8.3Lecture9.4
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SummaryLecture9.505 min
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Quiz 8Quiz9.15 questions
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Final Exam 3
Like all good courses, there is a final exam. Review the course content and when you are ready, click on the Final Exam. Let's get you certified.
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Final ExamLecture10.1
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Final ExamQuiz10.125 questions
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CongratulationsLecture10.2
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Overview: Introduction to the Course
Welcome to Cannabis Content Online.
It’s an incredible time to be a creative.
This is because there are many new markets emerging to create, share and receive payment for creative work.
Over the past decade, the Cannabis industry is growing rapidly. According to Forbes Magazine in 2021, the Cannabis Industry in the USA is around $17.5 billion. While a large part of this revenue involves consumption of cannabis in a range of products, there are also substantial services and products that serve this industry.
Cannabis companies, their customers, and those involved in the industry are in need of content specific to Cannabis. This includes writing such as blogs, articles, magazine articles, reports, and market research; photography such as for magazines, online publications, catalogues, tourism and manufacturing manuals; performance include acting, presenting and facilitating in commercial and recreational publications; and creative design including gaming, animations, and print and online graphic design.
In this lesson, we are going to take a look at the the fundamentals of cannabis content creation.
Here’s Abby, our facilitator, introducing the course.